The products people choose for themselves, on their own terms.

This category recognizes consumer-facing products and services that solve a real problem in everyday life, not just the ones with the loudest launch.

Who enters this Category

Consumer apps, physical products, retail innovations, and direct-to-consumer brands solving something people actually deal with.

Consumer Products & Retail

2026 Winners

This year's honorees in Consumer Solutions came from Hong Kong, South Korea, and United States — reviewed by the same panel, held to the same standard.

GoldSouth Korea

Innovation Happens in Many Forms

You don't have to be first. You have to be enough.

Consumer attention goes to whoever has the biggest ad budget, which makes it easy to assume recognition works the same way. It doesn't. Edison Awards judges Consumer Solutions on Concept, Value, and Impact. A product that quietly fixes a daily annoyance for its users has just as strong a case as one with a viral launch video.

You don't have to be a household name. You have to make something people's lives are measurably better with. If you're a small team without a marketing department wondering whether you belong here, the honest answer is almost always: submit it and let the panel decide.

How this Category gets judged

Every nomination is scored on the same three things.

Concept

Opportunity, Conception, Method, Development

How did the idea come to life? What factors, collaboration, iteration, and prototyping took it from genesis to market availability.

Value

Differentiation, Value Proposition, Market Advantage, Cost/Benefit

This is the elevator pitch — concise evidence for how the product or service is unique and benefits the people who use it.

Impact

Sustainability, Social Responsibility, Potential

The immediate effect on the environment or community served, and its predicted long-term effect on society at large.

Is this your category?

If your work sounds like what's described above, this is where you belong. Every entry is reviewed by an independent panel and judged on Concept, Value, and Impact, not company size, funding stage, or how new the idea is to the world.

Nominations are reviewed on a rolling basis ahead of the annual deadline. Entry fees increase as the deadline approaches. Submitting early costs less and maximizes exposure.

Nominate Now — Consumer Solutions → Not sure this is the right fit? Find your category →

The products people choose for themselves, on their own terms.

This year's honorees in Consumer Solutions came from Hong Kong, South Korea, and United States — reviewed by the same panel, held to the same standard.

Samsung Smart Modular House

iAdapt: Intelligent Soft Robotic Clothing

Sactional Reclining Seat

You don't have to be first. You have to be enough.